LP Vitamina C 15 Aqua Stick

About the brand

ADCOS is a renowned Brazilian brand specializing in dermocosmetics, dedicated to delivering high-quality skincare solutions that blend dermatological science with cosmetic care. Established in 1993, ADCOS focuses on innovative formulations tailored to various skin types and concerns, emphasizing effective anti-aging, hydration, and sun protection. Committed to education and empowerment, ADCOS collaborates with dermatologists to ensure the safety and efficacy of its products, helping consumers achieve healthy, radiant skin.

About the project

The project involves developing the campaign for the launch of the new Vitamina C 15 Aqua Stick. In addition to creating engaging content for social media and other media platforms, it was essential to design a landing page to promote the product effectively.

My role

The campaign was created by the agency DOJO, with further developments handled internally by the design team. My role included crafting the visual identity, designing key visuals, and creating engaging social media assets. As a Senior Product Designer, I focused on developing a user-friendly landing page that effectively highlights the innovative features and benefits of the Vitamina C 15 Aqua Stick. See the final result of the landing page here.

Team project:

Marketing Manager - Camila Bacci e Aline Ciboto
Marketing Analyst - Leticia Gasparini
E-commerce Coordinator - Larissa Zanella e Gabriella Corsini
Product Owner - Rebecca Salles
Senior Product Designer - Camila Puccini
Senior Web Designer - Camila Puccini
Web Designer - Juliana Ibrahim
Scientific Communication - Djane Lobo
Development - Corebiz Agency
Concept Campaign - DOJO Agency
Film - ARCA Agency